Housing market/Wisconsin/ZIP 54474

ACS 2023 · FY2027 SAFMR

ZIP 54474 Rothschild, Wisconsin

Wausau, WI MSA · Wisconsin. Census housing stock, renter economics, HUD SAFMR, LIHTC, and population change. Not a listing page and not a buy/sell score.

Population
4,560
Households
1,865
Median HH income
$78,125
Renter share
32.2%
Median gross rent
$934
Vacancy
1.3%
Pop. change
+16.1%
2BR SAFMR
$1,150
SAFMR / rent
1.231×
2–49 unit stock
385
LIHTC proj / units
2 / 97
HUD assisted MF
—

ZIP brief

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HUD schedule, ACS stock, and the 90–110% band for ZIP 54474 · WI — sent to you.

ZIP 54474 · WI

ACS median rent$934
2BR SAFMR$1,150
90% floor$1,035
110% ceiling$1,265

ACS median is all-bedroom occupied rent. SAFMR is the 2-bedroom HCV benchmark.

Housing stock

ACS 2023 units-in-structure · ZCTA 54474

  • 1-unit detached1,41274.7%
  • 1-unit attached924.9%
  • 2–4 units1035.5%
  • 5–49 units28214.9%
TypeUnitsShare
1-unit detached1,41274.7%
1-unit attached924.9%
2 units (duplex)703.7%
3–4 units331.7%
5–9 units643.4%
10–19 units623.3%
20–49 units1568.3%
50+ units00.0%
Mobile00.0%

2–4 unit share 5.5% · 5–49 unit share 14.9% · combined 2–49 20.4%.

Units by bedrooms

Studio
22
1BR
204
2BR
565
3BR
674
4BR
367
5+
57

Rent burden

Rent ≥30% of income44.9%
Rent ≥50% of income15.8%
  • ACS median gross rent $934 (all bedrooms, occupied rentals).
  • Median contract rent $780.
  • Renters paying ≥30% of income 44.9%; ≥50% 15.8%.
  • FY2027 2BR SAFMR $1,150 (1.231× ACS median gross rent).

Population

4,560 residents · ACS 2023

Change versus the 2018 ACS 5-year estimate: +16.1%.

ACS 5-year estimates lag current construction. This is not a forecast.

Assisted inventory

  • LIHTC: 2 projects, 97 units.
  • HUD project-based assisted MF: not published for this ZIP.
  • HCV household counts (Picture of Subsidized Households) are not on this page yet.

New apartment permits

About 98 new apartments in 5+ unit buildings may have been permitted in this ZIP’s share of the county. That is units (doors), not a building count.

Cities and counties report building permits to the Census. Apartment counts are for the whole county, not a project list in this ZIP.

What the data shows

ZIP 54474 32.2% of occupied households are renters; vacancy is 1.3%; ACS median gross rent is $934; population increased +16.1% between the 2018 and 2023 ACS vintages; the housing stock includes 103 units in 2–4-unit structures and 282 units in 5–49-unit structures; 2 LIHTC projects totaling 97 units; FY2027 2BR SAFMR is $1,150 versus ACS median gross rent of $934. These figures describe the underlying housing market, not the cash flow of any one property. Asking rents, expenses, condition, taxes, insurance, and the rent roll have to be underwritten separately.

Wisconsin research

ZIP 54474 is a Census / HUD profile for Wausau, WI. Not a listing page. Brokerage is Georgia; out-of-state work is referral.

Nearby ZIPs in this FMR area

Census ZIP areas approximate mail ZIPs. Sources: Census ACS 5-year 2023, HUD FY2027 Small Area FMR, HUD LIHTC and assisted multifamily lists, Census building permits (county). This page is Wisconsin research. Brokerage is Georgia.

FAQ

What is the housing market like in ZIP 54474?

ZIP 54474 (Wausau, WI MSA) has 4,560 residents, 1,865 households, a renter share of 32.2%, median household income of $78,125, and ACS 2023 median gross rent of $934. Vacancy is 1.3%. These are ZCTA estimates, not a property rent roll.

How much small multifamily housing is in 54474?

ACS counts 70 units in 2-unit buildings, 33 in 3–4 unit buildings, 64 in 5–9, 62 in 10–19, and 156 in 20–49. Combined 2–49 unit stock is 385 units. This is occupied-and-vacant stock, not listings for sale.

What is the Section 8 rent in 54474?

The Housing Choice Voucher benchmark is the FY2027 Small Area FMR. 2-bedroom SAFMR is $1,150. See the full schedule and 90–110% payment-standard band on the ZIP 54474 — Rothschild, WI HUD Section 8 Payment Standards / SAFMR.

Does this Wisconsin ZIP profile include Georgia listings?

No. ZIP 54474 is Census / HUD research for Wausau, WI MSA. Jeff Crowe CRE does not list Wisconsin property. Licensed brokerage is Georgia. If you use this stock table and then buy in Georgia, live FMLS Residential Income is on multifamily for sale in Georgia.